Christina Mascarenas
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Strategic Communication:
variety of graduate class assignments

more to come

Business Treatment | Branded Strategic Storytelling class
Evaluate a company through researching the macrotrends and microtrends of the "who" is the audience, "why" business needs, "what" the conversations, "when" they use the business, "where" the content intersects with client, "how" the content is consumed, "measuring" RIO, and the "Key performance indicators" (KPI).
Project
I used the Meowbox established business for the in-depth research project.

Media Clips Summary | Public Relations Principals & Process
The media clips summary is a compilation of news articles that I found in the news focusing on an organization for the dates of January 15 to February 25, 2018. 
Project
I chose to research the Rocky Mountain Regional Veterans Affairs Medical Center in Aurora, Colorado (RMRMC).

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  • Hello!
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